3 keys (and 3 tools) to ramp up quickly with your online videos
Posted on March 3rd, 2010 in Gadgets / Goodies, Video | 12 Comments »
Can I get a little bit personal?
Do you make things harder than they need to be?
(Kinda forward of me, I know).
But I had to say it.
Because the more I work with folks to leverage the amazing power of online video, I am struck with one stunning fact.
And its something that keeps 95 percent of entrepreneurs from EVER creating any online video.
I have found is there is one roadblock that keeps folks like us from creating videos that can give them a huge advantage over their competitors.
And put them in position to reap the amazing video advances coming down the pipeline with lightning speed.
And chances are, you are doing it too.
And if you*ve got a few minutes you can discover what it is. As well as three simple (as in something anyone can do) ways to get beyond it once and for all:
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12 Responses
Rob, this really hit home! Great resources – you’ve made it impossible to have any more excuses
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Rob Reply:
March 4th, 2010 at 10:48 am
@Sandee
Great! There are truly a ton of ways to practice your video in a very low-risk environment. The key is to get started – once you do, most folks realize they really CAN do it. And these resources make it so simple to do.
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Rob, this inspired me to pull out my (very new) flip cam and just SHOOT a piece. I have been held back by concerns around sound quality, lighting, etc. Well, I did this, then popped it onto the computer (Vado has built-in software that does it easily). I was AMAZED at how fabulous it looks and sounds. The issues were, as you say, more about Fear than reality. Thanks for a great pep talk!
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Wow, Rob! I actually just tried making a video at my husbands computer, which has a built in webcam. It wasn’t too bad. I just took my second pastel drawing class and realize that this is similar, the more you try, the quicker you learn.
So thanks for the encouragement! I’m going to go put up a video!
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Rob Reply:
March 5th, 2010 at 4:29 pm
@ Vicki
That’s great! You just got to get some momentum going. You know, alot of folks on YouTube actually do painting / art tutorials and have been very successful. A few artists actually promote their artwork with time lapse videos of them doing their paintings. That might be a great idea for your own artwork.
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Great getting started tips. I couldn’t agree more! You rock
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Rob Reply:
March 5th, 2010 at 4:28 pm
@Michelle
Thanks for the complement! And love the fact you have gotten started so quickly with your own video. You are a natural!
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Thank you, Rob. Very simple and helpful video with useful resources. How do you add the layer of text with the names of the websites on your video?
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Rob Reply:
March 5th, 2010 at 10:45 pm
@Jorge
Glad you found the video helpful. The text over the video can be added with programs like Windows Movie Maker (free for PC), iMovie 09 (free, comes with every Mac). I added the text over this video using Sony Vegas Movie Studio HD 9 editing program ($39).
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Rob,
Thanks for this encouragement. It has prompted me to take the video plunge and let the pieces fall where they may.
God bless you.
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How funny to watch this today (Sunday) when I just shot my first few practice videos on Friday. I did it with a friend which also helps getting over the fear and we did simple interviews of 2-3 questions to keep videos under 3 minutes.
I’ve heard they shouldn’t go longer than 2 min, 20 sec but wondering what you recommend. My target customers are home owners, and the professionals like plumbers & electricians who support them.
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Rob Reply:
June 6th, 2010 at 4:30 pm
@Tina
I generally recommend short videos at first, when people don’t know you. Unless you are a celeb, a guru or have a very high profile in your field, most folks want their info quick and impactful to start. Once you earn their trust, you can go longer.
– Rob
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