Yep, a 5-point-four (5.4) — not big enough to hurt anyone, but definitely big enough to make you wonder if you need to run for the doorway. But not enough to deter us from delivering our Video Resource Roundup #2.
And in this post, an extra juicy scoop on:
How to turn your webcam into a worldwide interview broadcast studio. For free!
A neat little trick that reveals how folks are finding your YouTube videos. (Real honest to goodness stats!)
And an Academy Award winning director with a concept for a viral video you might just even be able to apply to your own niche!
You know, its pretty interesting how quickly life can change.
One moment … it’s a normal day.
The next … crisis!
And just recently, I experienced how an emergency can arise in an instant. And completely displace everything you had been thinking about just moments before.
I just returned from a consulting gig in the New York City area. That included a white knuckle cab ride through Manhattan at rush hour that rivaled any roller coaster I have ever been on. (Wow! People do that every single day!)
But there is another traffic adventure a lot of us struggle with every day. And it can be just as harrowing.
Getting more visitors to our websites.
What if there was a way to quickly and easily repurpose short, written articles to article directories, blogs, audio, Facebook, Twitter … even video!
Its not a dream. You can this technique to get literally thousands of views from a single content idea. To get the most visitors and subscribers from every content idea you have.
As much as I rail again being obsessed with cool tools … how they are the crash-and-burn demise of scores of online entrepreneurs, who think having the latest gadget is their ticket to traffic nirvana …
… I am … well … obsessed with cool tools.
While I usually keep it under wraps, I have finally decided to let this secret love out into the open!
And hopefully, it can help you have some fun (and boost your bottom line):
You are fired up about your topic. You know you have the crucial secrets that are going to transform the lives of your viewers. You have figured out the perfect way to say it. And you feel great about it!
Then you get in front of the camera and … its all gone.
Blank. Nothing. Nada.
Or maybe you just get self-conscious to the point were you can’t even get on camera. The lighting. Your hair. The bags under your eyes.
(The truth is: No one notices these things but you. But they can kill your desire to reap the benefits of online video).
Video stage fright takes many different forms. Fortunately for us, there are powerful and effective ways around it. Here are three of the best:
I absolutely did not see this one coming. But it really opened my eyes.
When I tuned into the Winter Olympics opening ceremony last Friday, I was expecting a bit of a letdown.
It wasn’t that I don*t LOVE Canada and my Canadian friends. (I do!) And I know Vancouver is one of the most beautiful cities in the world.
However, after the $300 million dollar (isn’t that staggering!) opening ceremonies in Beijing, what could this one with its $40 million dollar budget offer?
Boy, was I wrong!
And at the core of my come-uppance were some huge a-ha*s on how instrumental video is going to be the future success of each and every one of us.
While folks are swept up with the excitement of online video, others plow countless hours into videos viewed by only a handful of prospects. The fact is, video is just like any other sales tool: Using it improperly delivers catastrophic results.
But it doesn’t have to be this way! Avoiding the painful slideshow mistakes can mean the difference between failure, and riding the crest of a video profit wave.
With the deluge of videos crossing your desk every day — and the limited time you have to view them — its hard to view them as anything more than wasted time or light amusement.
However, videos are a powerful tool to boost your business. You just need to know which ones hold the secrets to your own success.
So, with that idea in mind: Time to present my Top Video Discoveries of 2009!
This isn’t the usual parade of surfing elephants piano playing dogs
These videos aren’t all the most viewed or most popular
Many of them weren’t even created this year.
Its likely that most of them you have never heard about.
However, each passed the two critical tests for any video to boost your business:
They elicit an almost involuntary, powerful emotional reaction
They illustrate powerful, fundamental bedrock profit boosting principles.
I can almost guarantee you will enjoy all of them. And also discover ways you can use similar videos to catapult your own business in the coming year.
I am sure you have probably asked yourself the question: “Can a video that explodes viraly get more than views? Is it possible to leverage the visibility of a great video to take your business where you never thought it could go, more quickly than you imagined possible?”
The answer is a resounding “Yes!” On today’s video, Our Top Video Discovery of 2009 proves it.
Every now and then, you run into a video that has it all:
1. Creative (or even groundbreaking) technique
2. Hugely entertaining
3. Generates tremendous buzz for its creators.
4. Showcases what the creator does best, and positions that talent in a positive, highly attractive manner to a receptive worldwide audience.
This video featured all 4 factors in abundance, and did it so well, its my Top Video Discovery of 2009: